Latest
20 May, Małgorzata Traczyk
We’ve presented the story of the brand. We’ve also mentioned inspirations for the unconventional ads. It’s time to see the Absolut ads themselves! As promised last week in our article […]
12 May, Małgorzata Traczyk
This year’s edition of UX Poland has just finished. Was it worth to attend? Who showed up? What do we remember? We’ll try to sum up the first day of […]
2 May, Małgorzata Traczyk
The most important, inspiring and worth remembering – take a look at the list of the best graphics on usability, ux, design and others that we came across in April. […]
28 April, Magdalena Markiewicz
Creativity is that simple surprise and delight of seeing familiar things in a new way – Absolut brand statement. I’m sure that all our readers must have heard about Absolut […]
8 April, Urszula Włodarska
How can one prepare a study that will help you organize the structure of a website/application? This article will provide you with all the answers to all the questions that […]
1 April, Małgorzata Traczyk
Easter is getting closer and closer. This is why we decided to take a look at inspiring, interesting and truly imaginative Easter ads. Absolut, Durex, Heineken and Fiat are just […]
18 March, Małgorzata Traczyk
Page not found? The page you are looking for is temporarily unavailable? Page doesn’t exist? Above messages all denote the “404” error page. The 404 page is a response code […]
10 March, Małgorzata Traczyk
Every year Fast Company publishes The World’s 50 Most Innovative Company list. The list consists of both major corporations and start-ups that make things ‘differently’, better, faster. Today we want […]
9 March, Małgorzata Traczyk
Low conversion rate, cart abandonment or small traffic at the site are just some of the problems that e-commerce market is facing. Which of these can be changed by running […]
5 March, Urszula Włodarska
The case that I want to describe here is so widely known that it has already become a legend. You won’t find a person in usability who has not heard […]
25 February, Urszula Włodarska
If you’re on this site it means that you are probably already aware of what a persona is and you’d like to learn how to build personas well, or you’re […]
18 February, Magdalena Markiewicz
We can definitely say that Steve Jobs was the man who changed the world. The reason for this can be e.g. the fact that some of you are reading this […]
12 February, Małgorzata Traczyk
What can I get my other half? What would make her happy and be one of the kind? Men in love ask themselves these questions every year. But who’s even […]
6 February, Magdalena Markiewicz
The memorable 2015 has come – the year when cars were supposed to fly, skateboards levitate and shoes lace themselves. At least according to “Back to the Future Part II” […]
3 February, Igor Farafonow
What will you say when somebody asks you if you test your mailing? Sure. I test openings, clicks, I check sales conversion rates on landing ( for whatever that is). […]
2 February, Igor Farafonow
Have you ever used loyalty programs? Not only for having a card but actually trying to do something with it? We did – many times. Here’s one of these.
23 January, Małgorzata Traczyk
When you innovate, you’ve got to be prepared for everyone telling you – you’re nuts. – Larry Ellison During one of the lectures Richard Howorth, the owner of Square Books […]
23 January, Małgorzata Traczyk
Interesting, inspiring, memorable? These are the advertisements that cannot be ignored. We invite you to take a look at the first entry in our “inspirational” cycle. This time we take […]
23 January, Małgorzata Traczyk
Pricey? Time consuming? Done at the last possible moment? There are so many myths concerning the usability testing that only the UX experts know the truth. It is different in […]
23 January, Małgorzata Traczyk
There are many notes concerning the quality research and usability projects in many contexts. The question remains – who is that UX researcher and what can I get out of […]
23 January, Małgorzata Traczyk
Celebrities, politicians, sportspeople as well as normal, average people are pouring buckets of cold water on their heads, all because of the Ice Bucket Challenge. This event is aimed at […]
23 January, Małgorzata Traczyk
Google routinely tests their products: these that have already been released as well as these in development. And they test their products on living and breathing users. What do they […]
20 January, Małgorzata Traczyk
There are countless companies that design internet sites. But even the most beautiful and technically advanced web page needs to bring profit. That said, it is a good idea to […]
8 January, Igor Farafonow
We are working on remote eyetracking sessions. Our goal is to create absolutely new and innovative methods to enable Uxeria clients to perform remote user experience tests including eyetracking. The […]