Changes, changes, changes – the new version of Instagram

And so what was announced by Instagram came to life. Today, on June 9th, the changes started to be introduced :)

And so it happened – Instagram for the Web was upgraded which means changes “beyond recognition”. What exactly changed? There’s much more light and whiteness. The new version is dominated by flat design. The original mosaic of photos, frames and shading were transformed into simplicity. Users can see basic information and 3 recent photos at the start screen. The infinite scroll technique was introduced to the site which gives it the mobile edge.

Is it more neat, attractive, usable? Check out for yourselves :) Our profile is here – @uxeria

New version

instagram uxeria new

Old version

instagram old uxeria

Changes to other elements of the app were also announced for this week so we’re staying tuned :)


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Małgorzata Traczyk

Graduate of University of Social Sciences and Humanities in Social Science of Internet Communication and Warsaw School of Economics in Product and Service Management. Currently, Product Manager in Uxeria. She used to work on mobile applications’ design and remote usability testing as a UX Specialist in Management Observatory Foundation. She is a member of the Usability (IAB) working group. Outside work she is a fan of travelling, cinema and a wide range of music.

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